Marketing for manufacturing is changing. What worked well a few years ago isn’t so bright and shiny anymore. It’s not that blogs, white papers, and social media have stopped working. What’s changed is that these …
2018 SEO Trend Predictions From 13 Industry Experts
2018 is right around the corner. With each new year comes fresh trends in all sorts of areas, including marketing. Getting a jump on these changes can give your business a significant boost. One area …
2018 Predictions & Trends To Watch In Online Advertising
Internet advertising spending first surpassed TV advertising in 2016. That gap was expected to widen by $10 billion in 2017. With so much of your brand’s marketing budget likely going to online advertising, it is …
The Best Apps For Creating Ebooks
There are a lot of apps useful for creating ebooks. So many, in fact, that it can be overwhelming to navigate through all the different ones to determine what might be the best ebooks creation …
Tips For Creating Ebooks In Microsoft Word
An ebook can be a valuable marketing asset. You can use it to encourage your target audience to subscribe to your email newsletter or even sell it for a profit. An ebook can help you …
Review Of Serif’s Affinity Designer: A Great Alternative To Adobe
Affinity Designer is a graphic design software app that allows users to create stunning vector images for their projects. Affinity Designer is a formidable opponent to Adobe Illustrator. The upshot is that Affinity Designer can …
Why And How To Promote Content On Pinterest
You don’t blog about food, decorating or crafting so you don’t need to bother with Pinterest, right? Actually, you could be missing out on some major traffic if you ignore this graphic-focused social media channel, …
12 Free Color Palette Generators For Inspiring Your Inner Artist
Looking for an awesome color scheme for your website, blog, or other design projects? These free color palette generators can help with that.
The 10 Rs: 10 Ways To Get The Most Value From Your Content
“Work smarter, not harder.” If you’re like me, you probably try to apply this theory to many things in both your work and your personal life. I say “try” because it is easier said than …
40 Quotes About Writing & Other Stuff: An Excuse To Procrastinate
Writers have good days and bad days. Well, everyone has good days and bad days, but the bad days seem worse and the good days seem better when you’re trying to write. We stare at …
New Ways To Add Seasonal Content To Your Editorial Calendar
There is so much more to seasonal content than holiday shopping guides and turkey recipes. Create content about lesser-known observances to fill your editorial calendar.
How Often Do You Think About Your Color Scheme? (Infographic)
I’ve always loved colors and combining old colors to make new ones. I was the kid who wanted the big box of 64 Crayola crayons for Christmas. And I memorized the names of every one …